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MOHIT SANTRAMASSOCIATE CREATIVE DIRECTOR

SUMMARY
Talented Associate Creative Director with 20+ years of experience and strong interpersonal skills. At Nexient focused upon leading UX Product Design teams, mentoring fellow UX Product Designers, setting project deadlines and content goals, elevating the NES UX Practice, and delivering successful products to our clients and users.

EXPERIENCE

NEXIENT
Associate Creative Director
Brooklyn, NY • October 2021 – Present
Leading UX teams to research, design, and craft UX artifacts, prototypes, and products. Building our UX practice, recruitment efforts, and mentoring UX Product Designers.

AI.REVERIE
Design Lead
New York, NY • December 2020 – August 2021
Led design of Airscape, a new SaaS product to enable users to create, view, and download AI/ML synthetic datasets. Facebook acquired AI.Reverie in August, 2021.

MORGAN STANLEY
Senior UX Product Designer
New York, NY • February 2021 – July 2021
Led Wealth Management Strategic Portfolio Analytics squad overseeing the design, development, and deployment of Risk Assessment & Performance tools.

ADAPTAMATIC, INC.
Owner, UX Product Designer
Brooklyn, NY • March 2001 – Present
Conceived, designed, and built digital applications, experiences, UX deliverables, websites, and physical products for a diverse range of clients.

FLIGHTSAFETY INTERNATIONAL
Manager, UX Development
New York, NY • February 2016 – June 2019
Established FlightSafety’s UX Development and Design standards, built and mentored UX team, and redesigned corporate website and desktop, tablet, and mobile apps.

DAILYBURN
Director, User Experience
New York, NY • June 2014 – May 2015
Led UX Design team, implemented refined UX standards, and redesigned web, tablet, mobile, steaming applications, prototypes, and product onboarding.

FLUID
Senior UX Product Designer
New York, NY • January 2013 – March 2013
Designed a comprehensive luxury T-Commerce shopping experience application for LG Televisions with user research and testing sessions.

OMNIGON
Senior UX Product Designer
New York, NY • May 2009 – August 2012
Rebuilt web, tablet, mobile, and kiosk client experiences for Clear, MTV, SportingNews, USTA, MSG, Fox Sports, and The Radio City Rockettes.

TECHSTARS
Senior UX Product Designer
New York, NY • July 2011 – December 2011
Mentored eleven startups to build and refine the UX within their products, apps, and presentations for TechStars NYC.

HEWLETT-PACKARD / THE SCIENCE PROJECT
Senior IA UX Designer
New York, NY • April 2011 – July 2011
Designed and built Pivot, a monthly App Catalog digital magazine built upon webOS, localized to four countries for the global HP TouchPad audience.

HARRISON AND STAR
Senior IA UX Designer
New York, NY • March 2010 – January 2011
Led IA and UX initiatives for pharmaceutical clients such as Genentech, Bayer, Eisai, Biolumina, and Novartis by designing mobile, tablet, kiosk, and web applications.

MEDIATED SPACES
VP Operations & Co-Founder
New York, NY • June 2006 – November 2009
Competitively awarded a MacArthur Foundation $190,000 research grant to build citizen science mobile apps. Awarded additional funding from NAVTEQ and WHERE.com.

FROG DESIGN
Design Analyst
New York, NY • May 2006 – November 2006
Designed sitemaps, wireframes, competitive analysis documents, prototypes, user and product research for GE, NBC, Virgin Mobile, and TV Guide.

YM.COM
Technical Director
New York, NY • February 2001 – September 2004
Grew 650,000 website user base with original content, community tools, and streamlined UX. Awarded Best Redesign (2004) and Best Site Integration with Print (2003).

EDUCATION

NEW YORK UNIVERSITY
Tisch School of the Arts
Interactive Telecommunications Program (ITP)
M.P.S., User Experience & Interaction Design
August 2003 – May 2006

GETTYSBURG COLLEGE
B.A., Computer Science & Economics
August 1992 – May 1996

SKILLS

  • Leadership, Mentoring, Project Management, Agile Scrum.
  • User Experience, Interaction, & Product Design
  • Wireframing, Figma Prototyping, Strategy, UX Research, & User Testing.
  • User Interface Design & Information Architecture
  • Rapid Prototyping & Development
  • User Testing & Data Analytics
  • Figma, Sketch, InVision, Zeplin, Mural, Miro, & Lucid.
  • LINKS

LinkedIn: LinkedIn
Résumé: MSR Résumé